The Fetha Styx "True Heroes" series has 11 special edition rods

..each of which honors fire and police professionals throughout the world.

Each model is wrapped and accented in either distinctive red for the fire professionals or blue for members of law enforcement organizations.

Every rod is emblazoned with custom artwork and logos that recognize these departments. We can personalize every rod with a name, badge number, station, etc. by inscribing it onto the blank.

Retail price of these rods will range from $250 to $400, but Fetha Styx is offering the True Hero series at a reduced cost of $125 to $185 to Firefighters and Police Officers.

We're proud to give back to those who have given so much. Fetha Styx will donate $10 from the sale of every True Heroes rod to either the National Fallen Firefighters Foundation or the National Law Enforcement Officers Memorial Fund.

This is a very personal project to us. Many of our friends and family have served and some have fallen. We will never forget our true heroes.

TROUT FLY ROD
9’ 5wt. 4-pc

STEELHEAD FLY ROD
9’ 8wt. 4-pc

BASS ROD
7’ 10-17 lb. 1/4-3/4 oz.

SALMON/STEELHEAD
9’6” 4-10 lb. 1/4-3/4 oz.

DOWNRIGGER
8’6” 10-25 lb.

HALIBUT*
6’ 30-50 lb.

SALMON/STEELHEAD
8’6” 10-17 lb.
3/8-1 oz. 2-pc.

TROUT
6’ 2-6 lb. 1/16-1/4 oz. 2-pc.

SALTWATER*
7’ 15-30 lb. 3/4-3oz.

STURGEON
8’ 10-25 lb. 1/2-2 oz.

3 PIECE TRAVEL ROD
7’ 6-12 lb. 1/8-3/8 oz. 3-pc.

For the full story see Great River Fishing

FethaStyx has been featured on the ICAST 2009 Magazine Cover!

For more Fetha Styx updates check out the ful company blog.

Fetha Styx Helps Raise an Additional $98,000 for National Fallen Firefighters Foundation

“It was really, really moving to be there and just listen to the family members’ stories. It’s amazing to hear these stories and realize the depth of support that the foundation provides for these families.”
– Gina from Fetha Styx

At the “AAA 400” NASCAR Spring Cup Series race, Fetha Styx showed its continuing support for the men and women serving us as police and firemen. Fetha Styx already donates $10 per rod sale from the “True Hero” series to either the National Fallen Firefighters Foundation or the National Law Enforcement Officers Memorial Fund. Last week, Gina represented Fetha Styx at Dover International Speedway where we partnered with NASCAR and the National Fallen Firefighters Foundation (NFFF) to raise money for NFFF and their commitment to honor our fallen fire heroes as well as provide assistance to their families and coworkers.

For the full story see the Fetha Styx Blog

"True Hero" custom rods to benefit families of fallen firefighters/police

In recognition of the everyday heroes who patrol our streets, answer our calls for help, and protect our freedom, Fetha Styx Fishing Rods is proud to announce the release of the "True Hero Series" of high-quality fishing rods.

The "True Hero" line includes 9 special-edition models of custom graphite and fiberglass rods, each of which reflects the unique personality of police and fire professionals throughout the U.S. Each of the 9 models – which include rods designed for trout, bass, travel, salmon/steelhead, sturgeon, general saltwater and travel – will be available with reel seats, butt caps, guide inserts and wraps in distinctive red for fire professionals and blue for members of police organizations. Each rod will also be emblazoned with custom artwork and logos that recognize the various services. Also, we can customize the rods to have a badge number, name, fire house, etc. inscribed onto the blank to personalize your rod.

Retail price on these rods will range from $300 to $450, but Fetha Styx is offering the "Hero" series at a reduced cost ($150 to $205) to Firefighters and Police Officers only, and will donate $10 from the sale of every rod to non-profit organizations who assist the families of police and fire professionals killed in the line of duty.

"As a whole, our Fetha Styx family is PROUD to give back to those who have given so much. This is a very personal project to all of us. Many of our friends and family have served, and some have fallen. We will never forget OUR true heroes.

Due to the high interest, we will be taking pre-orders through Fetha Styx, starting March 16th, 2009. The "True Hero" series will be officially launched at the 2009 World Police and Fire Games in Vancouver, B.C. in August.

For more information or to pre-order, please contact Fetha Styx through e-mail at truehero@fethastyx.com .

Gina Mattern
Office Manager
Fetha Styx
17371 NE 67th Court #A-7
Redmond, WA 98052
877-856-9545 Toll free
425-376-0206 Fax
gina@fethastyx.com

National Fallen Firefighters Foundation

Welcome to Fetha Styx

At Fetha Styx our goal is to give you our very best in design and performance. We want you to understand the feel of perfect. Our fly fishing rods have captured that feeling through extensive research, development, and pro-inspired designs. Thank you for taking the time to look at our fishing rods and we happily welcome you to The Performance Fishing Revolution…

Bill Boyce, CEO